A new initiative is offering free marketing support for green businesses in the UK and in English-speaking countries worldwide.

Green Business Support has been set up to help environmentally focused companies, or those with a strong eco-friendly agenda, to compete with their less-green counterparts.

With many years of experience in digital marketing, Green Business Support can help organisations with the following services:

• Online market research to help understand how website users are searching for your type of products and services.
• Competitor analysis to see what site content and what search phrases are driving visitors to their websites
• Content development and SEO (Search engine optimisation) to help improve your website’s rankings for those phrases
• Regular ranking reports and progress updates

Often, green products and services are seen as a niche, even ‘hippy’ choice, coming with a perceived downside in terms of quality, affordability or suitability.

However, in so many cases, the opposite is true, especially when it comes to business supplies and services.

A ‘green’ choice is often so because it helps to reduce energy consumption – at least over the long term, as is the case with energy provision from solar panels, wind turbines etc.

There are government subsidies and tax breaks available for many green choices – take transport for example. Electric cars offer many reduced costs, with no road tax to pay, no congestion charge for those driving into London, and vastly reduced mileage costs as charging the batteries is so much cheaper than petrol or diesel.

The overall goal of Green Business Support is not to communicate these benefits to those seeking them though, but rather to make greener businesses more visible to those looking for the best products and services for their current needs, allowing buyers to decide then whether the green provider is right for them at that time or not.

If you run a green business or one that works to a strong environmentally friendly ethos / agenda – or if you know someone who does – and would like to know more, please visit the Green Business Support website to learn more or give them a call on 01872 211 704 to discuss your company and its goals.

 You can also connect with Digital Marketing Consultant Av Srivastava who runs the initiative, via LinkedIn.

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One of the leading names in hair and beauty in the UK, Saks, now provides its own range of salon supplies – Saksessories.

The new website at saksessories.com allows you to buy professional hairdressing equipment online. Fans of Saks who have enjoyed the experience of their salons can gain some of the hair care benefits at home with ranges of electricals such as hairdryers and straighteners, and tools and accessories such as high quality combs and brushes.

The Saks Hair and Beauty franchise has been going strong for over 40 years and has salons across the UK. They have drawn on this experience and expertise as one of the best in the business to create their own range of high quality and salon-standard, yet affordable products. These include:

• Hairdryers
• Ceramic coasted hair straighteners
• Hair brushes in a range of sizes
• Combs for styling, smoothing and detangling
• Grip clips
• Hairdresser kit bags
• and much more

Saksessories offers specialist packages for hairdressing colleges, providing their students of NVQ / SVQ and Barbering qualifications with bespoke training kits. These can include all the combinations of scissors, combs, electricals, brushes, training heads, gowns etc that a student could need, as well as stylish bags to keep their tools and accessories in.

For salons, stylists and home users alike, Saksessories offer the best hair straightener for an affordable price in its Pro-Straight product. These ceramic coated straighteners have an adjustable temperature control and can turn frizzy to smooth in seconds.

Their Pro-Dry hairdryers also offer great control with variable heat and speed settings, while being quiet and lightweight, with excellent grip for ease of use.

If you are looking for the best in hair care supplies for your salon or home, the Saksessories range of products should offer great quality at affordable prices for professional stylists and domestic use.

We suggest you check out their website to learn more!

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